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Let's Ride Singapore Logo for MiRXES
MiRXES Cycling Event 'Let's Ride Singapore' required a logo for their web app and favicon. Colours utilised initially was in line with their brand guide, however after Key Visuals were confirmed, the chosen logo design was later tweaked to match the Key Visuals.
Role: UI & Graphic Designer
(worked with fellow Senior Designer, thus all work shown are done by me with guidance from my senior, unless specified otherwise)
Tools: Adobe Illustrator, Adobe Photoshop
Timeframe: 21-22 Feb 2022
Design 1 : abstract forms of a blazing trail behind a bicycle representing speed
Design 2: custom-made abstract representation of a bicycle
Design 3: exploring variations of a bicycle icon clipped to the shape of a wheel
Design 4: Cyclist leaving a trail of vector shapes in the form of triangles
Design 5: Highlighted outlines of a cyclist on the bicycle (logo design chosen by the client)
Design 6: Cyclist being intertwined with a custom-made bicycle icon, variations of different poses and gender representation of the cyclist to show enthusiasm and energy
Based on the logo design chosen (Design 5) by the client, the color variations below were adapted from the Key Visuals.
(Both the Key Visuals and colour combination below was done by the Senior Designer)
